How Duda used Entri to decrease time-to-revenue for their agency customers
Platforms that service agencies and end users face a unique challenge: delivering an excellent user experience to SMBs with a varied range of technical expertise, and to valuable agency customers, who use the product to service their own clients.
Balancing the needs of both use cases at once can be difficult. Entrepreneurial end users are often less technical, and need more guidance through technical processes. Agencies have technical users and admins, but are still working with their clients to set up technical infrastructure.
This left Duda with a problem: how could they improve usability in their domain connection experience for end users and agencies?